A-LevelBusiness StudiesBusiness and its environment9609/12 · Feb/Mar 2023 · Q15 Marks
Section A Answer all questions.
- (a)Define the term opportunity cost.[2]
- (b)Explain one quality an entrepreneur needs for business success.[3]
Mark scheme
Marking points from the official mark scheme (Feb/Mar 2023). The mark or mark type is shown in brackets.
- [2] Knowledge of the term that demonstrates a clear understanding of the term.
- [1] Knowledge of the term that demonstrates a partial understanding of the term.
- [2] Benefits lost / costs incurred when making a choice between options (clear definition)
- [1] Choice of one option over another (partial definition)
- [1] Knowledge of one relevant point is used to answer the question.
- [1] Clear understanding of quality(ies) of a successful entrepreneur.
- [1] Risk taker
- [1] Creativity
- [1] Innovation
- [1] Commitment
- [1] Self-motivated
- [1] Multi-skilled
- [1] Self-confidence
- [1] Lead and manage
- [1] Ability to bounce back
- [2] Developed application of one relevant point to a business context: risk taker – prepared to take chances in business - uses own money to start the business.
- [1] Limited application of one relevant point to a business context: innovation – identifies new ideas/products.
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