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O-LevelCommerceAdvertising7100/12 · Oct/Nov 2019 · Q171 Mark

What is not a reason for a manufacturer launching an advertising campaign?

Aadding to the price of goods and so decreasing profits
Bhelping to create brand loyalty among customers
Cintroducing new products into the retail sector
Dreminding customers of established products on the market

✓ Correct answer

A: adding to the price of goods and so decreasing profits

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About this question

Topic
Advertising, O-Level Commerce (syllabus 7100). Multiple choice, 1 mark.
Source
O-Level Commerce, Oct/Nov 2019 Paper 1 Variant 2, question 17.

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