O-LevelCommerceAdvertising7100/12 · May/June 2011 · Q191 Mark

The diagram shows an advertising slogan. [Figure 19.1] What type of advertising is shown?

This question uses a diagram from the original paper, which isn't shown here. Open the full paper from the past papers archive to see it.

Acollective

Binformative

Cinstitutional

Dpersuasive

✓ Correct answer

D: persuasive

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Topic: Advertising, O-Level Commerce (syllabus 7100). Multiple choice, 1 mark.
Source: O-Level Commerce, May/June 2011 Paper 1 Variant 2, question 19.

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