Students who lived in Southern Thailand were interested in the effects of tourism in their local town, Hua Hin. They decided to investigate the environmental and economic effects of tourism in different areas of the town. They agreed on the following hypotheses: Hypothesis 1: Tourism has a negative impact on the environment of Hua Hin. Hypothesis 2: Tourism has an economic benefit for the residents of Hua Hin.
- (a)(i)To carry out their fieldwork the students identified ten survey sites in the town. These are shown on Fig. 13 (Insert). At each site the students wanted to estimate the importance of tourism. They based their decision on whether shops in the area were used mainly by local people or tourists. Suggest three ways that they could decide whether shops were used mainly by local people or tourists.[3]
- (a)(ii)Before starting their fieldwork the students did a small pilot (trial) survey near their school. Give two advantages of doing a pilot survey.[2]
- (a)(iii)The results of the students' fieldwork are shown in Table 4, below. Use these results to complete the divided bar for site 5 on Fig. 14 below.[2]
- (a)(iv)The students then decided to rank the ten sites in order of importance for tourism. To do this they first calculated the percentage of shops used mainly by tourists at each site using the following formula: number of shops used mainly by tourists × 100 / total number of shops. The number of shops at the pilot survey site is shown in Table 4. In the space below calculate the percentage of shops at this site used mainly by tourists. Show your calculation.[2]
- (a)(v)The results of this calculation for the ten actual survey sites are shown in Table 5 below. Complete the rank order of the percentage of shops used mainly by tourists by inserting ranks 1 to 5.[1]
- (b)(i)Having decided how important tourism was at the ten sites, the students then did an environmental quality survey at each site. The scoring chart which they used for the pilot survey is shown in Fig. 15 below. The students' decisions are circled. Calculate the total environmental score for the pilot survey site and insert your answer in the box below Fig. 15.[1]
- (b)(ii)Give two possible weaknesses of an environmental quality survey.[2]
- (b)(iii)The two sets of results for percentage of shops used mainly by tourists and environmental score at the ten sites are shown in Table 6 (Insert). Plot the results for sites 4 and 7 on the scatter graph, Fig. 16, below.[2]
- (b)(iv)Draw a best-fit line on Fig. 16.[1]
- (b)(v)The students rejected Hypothesis 1: Tourism has a negative impact on the environment of Hua Hin. Give one piece of evidence from Fig. 16 to explain why they rejected the hypothesis.[1]
- (b)(vi)Suggest two reasons for the relationship shown in Fig. 16.[2]
- (c)(i)To get data for Hypothesis 2: Tourism has an economic benefit for the residents of Hua Hin the students used a questionnaire. At each site they questioned 20 people. The questionnaire which they used is shown in Fig. 17 (Insert). How would the students use a systematic sampling technique with their questionnaire?[1]
- (c)(ii)The results of Question 2 obtained from 20 residents at site 3 are shown below. Q2 Overall do you think tourism has an economic benefit in Hua Hin? Yes 11 No 9 Plot these results on Fig. 18 below.[1]
- (c)(iii)The results of Question 3 obtained from 20 residents at site 3 are shown below. Q3 What do you think is the main benefit of tourism in Hua Hin? More job opportunities 6 Improved standard of living 5 Improved infrastructure 3 Greater range of goods in shops 3 More modern services 3 Plot these results onto the tally chart, Fig. 19 below.[2]
- (c)(iv)What conclusion can you make about Hypothesis 2: Tourism has an economic benefit for the residents of Hua Hin? Support your answer with evidence from Figs 18 and 19.[4]
- (d)Local people identified more job opportunities and an improved standard of living as the main benefits of tourism. Why are these the main benefits of tourism?[3]
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Mark scheme
Marking points from the official mark scheme (Oct/Nov 2012). The mark or mark type is shown in brackets.
- [3] 8 (a) (i) Look at what was for sale in the shops Language of shop signs / products Customers' language Ask / survey / questionnaire shop owners Ask / survey / questionnaire customers Appearance e.g. dress
- [2] (ii) To test methodology / find out if any problems / check sample size Opportunity to change methodology / make improvements Gain confidence in doing fieldwork / practice / gain experience
- [2] (iii) Draw divided bar to show nine tourist & six local shops 1 mark for dividing line, 1 mark for shading If numbers are 'wrong way round' credit correct shading
- [2] (iv) 3 × 100 = 27.3% (27.27) / 11 1 mark for calculation, 1 mark for answer No need for percentage
- [1] (v) Rank order: site 6 = rank 2 site 7 = rank 4 site 8 = rank 5 site 9 = rank 3 site 10 = rank 1
- [1] (b) (i) Total environmental score = 14
- [2] (ii) Subjective / biased judgements /Surveys done by different people get different results Survey will be done at different times / different days 2 @ 1
- [2] (iii) Plot sites 4 (tourist shops = 50%, environmental score = 16) and 7 (tourist shops = 66.7%, environmental score = 23) on scatter graph 2 @ 1
- [1] (iv) Plot best fit line on scatter graph (curved or straight) Positive with 3 plots clear of line on each side
- [1] (v) Graph shows a positive correlation / relationship between percentage of tourist shops and environmental score As percentage of tourist shops increases so does environmental score No Hypothesis mark
- [2] (vi) Environment of an area is improved to attract more tourists / to maintain level of tourism or examples of how area is kept clean Poor environment will put off tourists / prevent them coming Tourist industry income can be used to improve environment
- [1] (c) (i) Methodology such as: one person every two minutes / every tenth person / male – female – male / ask people at equal intervals
- [1] (ii) Complete pie graph – division and shading for 1 mark
- [2] (iii) Complete tally chart – all correct = 2 marks 3 or 4 correct = 1 mark
- [4] (iv) Hypothesis is true / correct / partially true / tourism does have a positive economic effect 1 mark reserve If answer Hypothesis is not true = 0 At 8/10 / most / majority sites more than 50% / most / majority answered Yes (to question 2) Exceptions are sites 1 & 2 At two sites / at site 6 / at site 10 all residents answered Yes (to question 2) Credit effects from Fig. 12 with supporting data (number or site) to 1 mark maximum e.g. Most sites have more than 5 tallies for job opportunities At site 10 15/20 said more job opportunities
- [3] (d) Less unemployment Jobs such as guides, vendors, hotel staff, security staff / job opportunities in hotels, shops Jobs are reliable & give local people more income / earn money Can buy necessities / luxuries or examples Can pay for education / health care / electricity / water supply / electricity
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