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A-LevelBusiness StudiesHuman resource management9609/21 · Oct/Nov 2023 · Q10 Marks

Refer to Table 1.1 and other information. Calculate the change in forecast profit if the new product is launched.

  1. (b)(i)Refer to Table 1.1 and other information. Calculate the change in forecast profit if the new product is launched.[3]

Mark scheme

Marking points from the official mark scheme (Oct/Nov 2023). The mark or mark type is shown in brackets.

  1. Profit with new product – profit without new product OR [(TR-TC new) – (TR-TC old)]
  2. Profit before new product = 40 – (26 + 6) = $8m
  3. Profit after new product introduced: Revenue = 40 + 30% = 52
  4. Direct costs + indirect costs = 32 + 6 + 1 = 39
  5. 52 – 39 = $13 m
  6. Change in profit = 13 – 8 = $5 m (accept 5)
  7. Note: may calculate the percentage change which is 62.5% (5/8 × 100).
  8. [3] Correct answer: 5 or 62.5%
  9. [2] Both of the following: Correct/implied formula [Profit with new product-profit without new product] AND Correct calculation of either new revenue (52); Correct calculation of new costs (39); Correct calculation of original profit (8); new profit (13) OR An incorrect answer with one mistake allowing OFR for final stage.
  10. [1] One of the following: Correct/implied formula OR Correct calculation of the change in total revenue (100)

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About this question

Topic
Human resource management, A-Level Business Studies (syllabus 9609). Structured question, 0 marks.
Source
A-Level Business Studies, Oct/Nov 2023 Paper 2 Variant 1, question 1.

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