Skip to main content
A-LevelPsychologyCognitive approach9990/12 · Feb/Mar 2020 · Q36 Marks

From the study by Pepperberg (parrot learning):

  1. (a)Outline one result of the test on Alex the parrot which used familiar objects.[2]
  2. (b)Outline one methodological strength of this study.[2]
  3. (c)Outline one ethical weakness of this study.[2]

Mark scheme

Marking points from the official mark scheme (Feb/Mar 2020). The mark or mark type is shown in brackets.

  1. Two marks for full result (meaningful comparison)
  2. One mark for partial result
  3. e.g.
  4. Alex's score was 76.7% [99/129] for all trials and 69.7% [69/99] on first-trial-only performances (2)
  5. Alex's score for all trials was better than his first-trial-only performance (2)
  6. He scored above chance on first-trial-only performance. (1)
  7. One mark for identifying an appropriate methodological strength
  8. One mark for applying it to Pepperberg
  9. e.g.
  10. There were examples of Pepperberg using 'blind' techniques to improve validity (1). For example, the trainer who conducted the trials had not trained Alex to learn same/different (1).
  11. The procedure was standardised to aid replicability/reliability (1). For example, the choice of objects/Model-Rival Technique was clearly outlined (to help someone replicate) (1).
  12. One mark for outlining an appropriate ethical guideline/ethical issue
  13. One mark for applying it to Pepperberg
  14. e.g.
  15. Housing should take into account the social behaviour of species (e.g. caging);
  16. Alex was housed alone which might be stressful as parrots are social/might have been too small.
  17. Aversive stimuli should be avoided/punishment should be avoided;
  18. The parrot had 'no!' yelled at him when he got a question incorrect (and this could be stressful).
  19. Alex may have become bored in between/during trials;
  20. Keeping Alex isolated in a cage (at times) could be unethical (application) as parrots are a highly social species (ethical issue);

Write your answer and get it marked

On Oracle Prep you can write or photograph your own answer and have it marked by AI against this mark scheme, with feedback on what you missed.

Sign up free →

About this question

Topic
Cognitive approach, A-Level Psychology (syllabus 9990). Structured question, 6 marks.
Source
A-Level Psychology, Feb/Mar 2020 Paper 1 Variant 2, question 3.

Questions and mark schemes are from past examination papers and remain the copyright of the exam board. How Oracle Prep builds its content

Related Psychology questions

© 2026 Oracle Prep