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O-LevelBusiness StudiesUnderstanding business activity7115/11 · Oct/Nov 2013 · Q520 Marks

Dmit is a partner in a small retail clothing business. The business has been successful, but it is finding it difficult to compete against larger retailers. The partners are thinking of converting the partnership into a private limited company.

  1. (a)Identify two features of a partnership.[2]
  2. (b)Identify two ways of measuring the success of a business.[2]
  3. (c)Identify and explain two reasons why the business might be finding it difficult to compete against larger retailers.[4]
  4. (d)Identify and explain three methods of promotion that the partnership could use to increase sales.[6]
  5. (e)Consider the advantages and disadvantages of converting the partnership into a private limited company. Recommend whether the partners should do this. Justify your answer.[6]

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About this question

Topic
Understanding business activity, O-Level Business Studies (syllabus 7115). Structured question, 20 marks.
Source
O-Level Business Studies, Oct/Nov 2013 Paper 1 Variant 1, question 5.

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