O-LevelCommerceAdvertisingOct/Nov 2024Paper 1 Q191 Mark
What is the most important reason for a company to use social media for advertising?
AConsumers can be targeted more easily.
BConsumers can obtain details about products.
CMore consumers are able to make complaints.
DMore consumers now have smartphones.
✓ Correct Answer
The correct answer is A. This question tests the candidate's understanding of advertising within the Commercesyllabus. The examiner's mark scheme requires...
📋 Examiner Report & Trap Analysis
Common mistake: 62% of candidates selected the distractor because they confused... The examiner specifically designed this question to test whether students can differentiate between... To secure full marks, candidates must demonstrate...
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