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O-LevelCommerceAdvertising7100/11 · Oct/Nov 2019 · Q201 Mark

An advertising agency has been commissioned to produce an advertisement for a new toothpaste. Which method of appeal should be used in the advertisement?

Aambition
Bbright colours
Cgood health
Dnostalgia

✓ Correct answer

C: good health

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About this question

Topic
Advertising, O-Level Commerce (syllabus 7100). Multiple choice, 1 mark.
Source
O-Level Commerce, Oct/Nov 2019 Paper 1 Variant 1, question 20.

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