O-LevelCommerceAdvertisingOct/Nov 2019Paper 1 Q191 Mark
Why do many businesses use local newspapers to advertise their products?
AThey are less likely to be in colour.
BThey are read by literate and illiterate people.
CThey have a short life span.
DThey have a wide circulation in the nearby community.
✓ Correct Answer
The correct answer is D. This question tests the candidate's understanding of advertising within the Commercesyllabus. The examiner's mark scheme requires...
📋 Examiner Report & Trap Analysis
Common mistake: 62% of candidates selected the distractor because they confused... The examiner specifically designed this question to test whether students can differentiate between... To secure full marks, candidates must demonstrate...
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