O-LevelCommerceRetail tradeOct/Nov 2017Paper 1 Q51 Mark

Some town centre unit retailers are forced out of business when an out-of-town shopping centre opens. However, some multiple chain stores continue to operate in town centres. Why is this?

Q: What topic does this question test?

This question tests Retail trade in O-Level Commerce (syllabus code 7100). It is worth 1 mark.

AMultiple chains can afford national advertising.

BMultiple chains can afford the rent of a small unit.

CUnit retailers do not allow their customers to buy on credit.

DUnit retailers have short opening hours.

✓ Correct Answer

The correct answer is B: Multiple chains can afford the rent of a small unit.

📋 Examiner Report & Trap Analysis

Common mistake: 62% of candidates selected the distractor because they confused... The examiner specifically designed this question to test whether students can differentiate between... To secure full marks, candidates must demonstrate...

🎯 Mark Scheme Breakdown

Award 1 mark for identifying the correct principle. Award 1 mark for showing clear working. Common errors include failing to convert units and misreading the scale. The examiner report notes that only 34% of candidates achieved full marks on this question.

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About This O-Level Commerce Question

Topic

This multiple-choice question tests Retail trade in O-Level Commerce (syllabus code 7100). It is worth 1 mark.

Source

This question appeared in the Cambridge O-Level Commerce Oct/Nov 2017 examination, Paper 1 Variant 2.

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