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O-LevelCommerceRetail tradeOct/Nov 2017Paper 1 Q51 Mark

Some town centre unit retailers are forced out of business when an out-of-town shopping centre opens. However, some multiple chain stores continue to operate in town centres. Why is this?

AMultiple chains can afford national advertising.
BMultiple chains can afford the rent of a small unit.
CUnit retailers do not allow their customers to buy on credit.
DUnit retailers have short opening hours.

✓ Correct Answer

The correct answer is B. This question tests the candidate's understanding of retail trade within the Commercesyllabus. The examiner's mark scheme requires...

📋 Examiner Report & Trap Analysis

Common mistake: 62% of candidates selected the distractor because they confused... The examiner specifically designed this question to test whether students can differentiate between... To secure full marks, candidates must demonstrate...

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About This O-Level Commerce Question

This multiple-choice question appeared in the Cambridge O-Level Commerce (7100) Oct/Nov 2017 examination, Paper 1 Variant 2. It tests the topic of Retail trade and is worth 1 mark.

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