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A-LevelBusiness StudiesHuman resource management9609/12 · Oct/Nov 2022 · Q15 Marks

Define the term 'motivation'.

  1. (a)Define the term 'motivation'.[2]
  2. (b)Explain two non-financial motivators that could be used for a business' employees.[3]

Mark scheme

Marking points from the official mark scheme (Oct/Nov 2022). The mark or mark type is shown in brackets.

  1. [2] (a) The factors that stimulate/encourage/drive/commit/support/boost/persuade, employees, the desire/feelings/will that employees have; To be (and are willing to be) productive, efficient, effective, interested, perform, work hard(er), at full capacity and achieve objectives, goals and tasks
  2. [3] (b) Job security – important motivator – increases commitment; Challenging work can come through mentoring, job re-design, job enlargement, and job enrichment; Recognition - formal and informal acknowledgement of good work is said to be a powerful source of motivation; Empowerment – opportunities for involvement in decision-making; Opportunities for advancement, development; Team-working; Training; Safe and clean environment. Accept any other valid response

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About this question

Topic
Human resource management, A-Level Business Studies (syllabus 9609). Structured question, 5 marks.
Source
A-Level Business Studies, Oct/Nov 2022 Paper 1 Variant 2, question 1.

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