O-LevelEconomicsMicroeconomic decision makers2281/11 · May/June 2011 · Q191 Mark

A major computer company announced that its profits had fallen below the level predicted. What might have caused this?

Aincreased advertising costs that greatly improved sales

Blow prices that made the company's product competitive

Cnew technology that reduced costs

Dreduced sales and low prices

✓ Correct answer

D: reduced sales and low prices

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Topic: Microeconomic decision makers, O-Level Economics (syllabus 2281). Multiple choice, 1 mark.
Source: O-Level Economics, May/June 2011 Paper 1 Variant 1, question 19.

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