O-LevelCommerceRetail trade7100/12 · Oct/Nov 2014 · Q101 Mark

Four channels of distribution are shown. What is the most appropriate distribution channel for the selling of bread?

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Amanufacturers -> customer

Bmanufacturers -> wholesaler -> retailer -> customer

Cmanufacturers -> retailer -> customer

Dmanufacturers -> wholesaler -> customer

✓ Correct answer

C: manufacturers -> retailer -> customer

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Topic: Retail trade, O-Level Commerce (syllabus 7100). Multiple choice, 1 mark.
Source: O-Level Commerce, Oct/Nov 2014 Paper 1 Variant 2, question 10.

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