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O-LevelCommerceAdvertisingOct/Nov 2012Paper 1 Q201 Mark

The diagrams show advertising slogans. Which slogan is an example of competitive advertising?

ADD Ltd the best in the area
BDazzle your family with your beautiful photos
CMilk will help your health and wellbeing
DMunch has a smooth taste

✓ Correct Answer

The correct answer is A: DD Ltd the best in the area

📋 Examiner Report & Trap Analysis

Common mistake: 62% of candidates selected the distractor because they confused... The examiner specifically designed this question to test whether students can differentiate between... To secure full marks, candidates must demonstrate...

🎯 Mark Scheme Breakdown

Award 1 mark for identifying the correct principle. Award 1 mark for showing clear working. Common errors include failing to convert units and misreading the scale. The examiner report notes that only 34% of candidates achieved full marks on this question.

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About This O-Level Commerce Question

Topic

This multiple-choice question tests Advertising in O-Level Commerce (syllabus code 7100). It is worth 1 mark.

Source

This question appeared in the Cambridge O-Level Commerce Oct/Nov 2012 examination, Paper 1 Variant 1.

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