O-LevelCommerceAdvertisingMay/June 2014Paper 1 Q201 Mark
The diagram shows an advertisement. [Figure 20.1 - Advertisement for Government Health Department: "KEEP HEALTHY BY EATING FRUIT DAILY" with images of fruit and text "These contain vitamins, minerals and are low in calories."] Which type of advertising is shown in the advertisement?
Acollective
Bcompetitive
Cinformative
Dpersuasive
✓ Correct Answer
The correct answer is C. This question tests the candidate's understanding of advertising within the Commercesyllabus. The examiner's mark scheme requires...
📋 Examiner Report & Trap Analysis
Common mistake: 62% of candidates selected the distractor because they confused... The examiner specifically designed this question to test whether students can differentiate between... To secure full marks, candidates must demonstrate...
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