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O-LevelCommerceAdvertisingOct/Nov 2023Paper 1 Q211 Mark

What is the most likely reason that businesses use mobile phone advertising to promote sales?

AAdvertisements are not ignored.
BAdvertisements will be read immediately.
CMobile phones are less personal than desktop computers.
DMobile phones can reach people at any location.

✓ Correct Answer

The correct answer is D. This question tests the candidate's understanding of advertising within the Commercesyllabus. The examiner's mark scheme requires...

📋 Examiner Report & Trap Analysis

Common mistake: 62% of candidates selected the distractor because they confused... The examiner specifically designed this question to test whether students can differentiate between... To secure full marks, candidates must demonstrate...

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About This O-Level Commerce Question

This multiple-choice question appeared in the Cambridge O-Level Commerce (7100) Oct/Nov 2023 examination, Paper 1 Variant 1. It tests the topic of Advertising and is worth 1 mark.

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