O-LevelCommerceRetail trade7100/12 · Oct/Nov 2020 · Q61 Mark

A multiple chain store selling clothing decides to expand from a regional chain to a national chain. Which advantage will this expansion achieve?

Aemploying fewer staff

Boffering consumers one-stop shopping

Creducing purchasing power

Dusing cost-effective national advertising

✓ Correct answer

D: using cost-effective national advertising

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Topic: Retail trade, O-Level Commerce (syllabus 7100). Multiple choice, 1 mark.
Source: O-Level Commerce, Oct/Nov 2020 Paper 1 Variant 2, question 6.

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