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O-LevelCommerceAdvertising7100/11 · Oct/Nov 2020 · Q201 Mark

A manufacturer of soft drinks has paid to have its products shown during a television show. What is this called?

Adigital billboard

Bmobile app

Cproduct placement

Dsocial media advertising

✓ Correct answer

C: product placement

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About this question

Topic: Advertising, O-Level Commerce (syllabus 7100). Multiple choice, 1 mark.
Source: O-Level Commerce, Oct/Nov 2020 Paper 1 Variant 1, question 20.

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