O-LevelCommerceAdvertising7100/12 · May/June 2012 · Q211 Mark

Which medium is likely to be most effective for advertising a pop singer's world tour?

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Adirect mail

Bnewspaper advertisement

Cposter

Dwebsite advertisement

✓ Correct answer

D: website advertisement

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Topic: Advertising, O-Level Commerce (syllabus 7100). Multiple choice, 1 mark.
Source: O-Level Commerce, May/June 2012 Paper 1 Variant 2, question 21.

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