O-LevelCommerceAdvertising7100/12 · Oct/Nov 2017 · Q191 Mark

The diagram shows an advertisement for natural fruit smoothies. [Advertisement with text: 'ALWAYS FRESH NATURAL FRUIT SMOOTHIE LOTS OF VITAMINS IMPROVES HEALTH'] Which type of advertisement is shown?

This question uses a diagram from the original paper, which isn't shown here. Open the full paper from the past papers archive to see it.

Acollective

Bcompetitive

Cinformative

Dpersuasive

✓ Correct answer

C: informative

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Topic: Advertising, O-Level Commerce (syllabus 7100). Multiple choice, 1 mark.
Source: O-Level Commerce, Oct/Nov 2017 Paper 1 Variant 2, question 19.

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